SignalPipe is an agentic sales pipeline that monitors Reddit, Hacker News, and RSS feeds 24/7 for buying-intent signals. It uses AI to score each signal, draft a reply, and surface only real leads for human review and approval before anything is sent.

How does SignalPipe detect buying intent?

SignalPipe uses a three-stage pipeline: a keyword gate for cheap pre-filtering, OpenAI text-embedding-3-small for semantic similarity scoring against your anchor sentences, and a three-model LLM swarm (Optimist, Analyst, Skeptic) that evaluates each post independently. A hard skeptic veto suppresses any signal the most skeptical judge dismisses.

Does SignalPipe send messages automatically?

No. Every message requires human approval before it is sent. SignalPipe drafts the reply and queues it for your review — you approve, edit, or reject each one. Nothing is sent without your explicit sign-off.

What platforms does SignalPipe monitor?

SignalPipe monitors Reddit (via subreddit RSS feeds), Hacker News (via hnrss.org keyword feeds), and any RSS-compatible feed. You can add as many sources as you want per product.

How is SignalPipe different from Clay or Apollo?

Clay enriches contact lists you already have. Apollo is a cold email database. SignalPipe generates net-new leads by detecting live buying signals — finding people who are actively posting that they need what you sell, right now, in public communities.

SignalPipe has four tiers: BYOK ($19/mo — bring your own LLM key, 3 products, 50 leads/day, 1,000 prospects), Starter ($49/mo — 2 products, 25 leads/day, 500 prospects), Growth ($149/mo — 10 products, 250 leads/day, 5,000 prospects), and Scale ($499/mo — unlimited everything). Open Source is free for self-hosters. The first 100 waitlist members get 50% off for 3 months.

Does SignalPipe work with NVIDIA NeMoClaw?

Yes — fully compatible out of the box. NeMoClaw is NVIDIA's enterprise distribution of OpenClaw, so any OpenClaw plugin installs and runs on NeMoClaw without modification. For on-prem deployments, SignalPipe also supports local model inference: set COMPANION_LLM_PROVIDER=openai_compatible and point it at a locally running Nemotron or any OpenAI-compatible endpoint. Your leads, prospect data, and generated messages never leave your infrastructure.

Can I run SignalPipe fully on-premises?

Yes. Self-host the FastAPI backend on your own server, connect it to your own PostgreSQL database, and configure the companion message generation to use a local model via any OpenAI-compatible endpoint (Nemotron via NeMoClaw, Ollama, LM Studio, vLLM). The only external call that remains is the OpenAI embedding API for signal scoring — and that can be swapped for a local embedding model by request.

Reddit Monitoring

Find Ecommerce Software Buyers on r/ecommerce

r/ecommerce connects ecommerce operators discussing tools, growth, and operations. Active buyers for ecommerce platforms, analytics, and marketing tools.

Station RSS URL

https://www.reddit.com/r/ecommerce/.rss

Paste this when calling signalpipe_add_station with platform: "reddit"

What is r/ecommerce?

r/ecommerce is a community of ecommerce business owners, operators, and marketers covering Shopify, Amazon, DTC brands, and ecommerce agencies. Members discuss tools, channels, and operations — and frequently ask for software recommendations across marketing, analytics, fulfillment, and customer acquisition.

What do buying signals look like on r/ecommerce?

Ecommerce buyers often frame needs around revenue and conversion: "losing sales because of X, need a tool that helps with Y", "trying to scale past $X MRR, what tools do you use for Z". Seasonality mentions alongside tool needs indicate urgency.

Example high-intent posts from r/ecommerce

"What tools do DTC brands use to find warm leads and build community outreach?"

Why it's a signal: Direct lead gen tool signal in ecommerce context.

"Scaling from $10k to $50k/month — what tools did you add to your stack?"

Why it's a signal: Scaling inflection point. Active tool evaluation with purchase intent.

"Best way to monitor Reddit for people asking about products in my niche?"

Why it's a signal: Exact SignalPipe use case. Direct product-category match.

Ready-to-use anchor sentences for r/ecommerce

Anchor sentences are buyer phrases written from the buyer's perspective. SignalPipe uses them to score semantic similarity against posts. Add these when calling signalpipe_add_product.

1"ecommerce owner looking for warm lead generation tool"

2"want to monitor Reddit for buyers in my product niche"

3"DTC brand looking for community-based customer acquisition tool"

4"need to find buyers asking about products in my category"

5"scaling ecommerce, looking for automated outreach and lead gen"

How to start monitoring r/ecommerce with SignalPipe

Install SignalPipe

Run `openclaw plugins install signalpipe` inside OpenClaw. Takes under a minute.

Create a product profile

Call signalpipe_add_product. Paste the anchor sentences above into the anchor_sentences field. Add "looking for", "leads", "ecommerce" to buy_signal_keywords.

Add r/ecommerce as a station

Call signalpipe_add_station with platform: "reddit" and rss_url: "https://www.reddit.com/r/ecommerce/.rss". Then call signalpipe_reload_products.

Run your first scan

Call signalpipe_scout_now to trigger an immediate scan. Then signalpipe_get_missions to see the first batch of scored leads.

Start monitoring r/ecommerce today

Join the waitlist. First 100 get Starter free for 3 months.

No credit card. No commitment.

More subreddits to monitor

Full setup guide →

All 11 tools, anchor sentences, station types

Reddit lead generation feature →

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